He was born as Sergio Cortés Jadue in the commune of La Calera in 1979. He studied in the Rafael Ariztía Institute of Quillota, and finished his high school in the Colegio Paideia. Then, he studied in three private universities; Adolfo Ibáñez, Del Mar and De Las Américas, and he completed pregraduate studies in Law but never got the Law degree. He adopted his matriname as first surname. In 2007, he assumed as president of the Unión La Calera Corporation, and some months later he replaced Daniel Cortez in the club's Board. In June 2009 he was appointed President of the Board of Unión La Calera FC, after the resignation of Jorge Fuenzalida. In his management, Unión La Calera was promoted, after 26 years, to the Campeonato Nacional, Chile's top division.
President of Chile's football
On 7 January 2011, Sergio Jadue was elected president of the ANFP, defeating the list led by Ernesto Corona by 27 votes against 21, with a wide support of the clubs of the Campeonato Nacional. The new directive headed by Jadue, assumed on 14 January, replacing Harold Mayne-Nicholls. Marcelo Bielsa, coach of the Chile national football team, submitted his resignation in February of the same year, due to differences with Jadue, and was replaced by Claudio Borghi. During his term, FIFA selected Chile's bid to host the 2015 FIFA U-17 World Cup. On 14 November 2012, ANFP fired Borghi and hired Jorge Sampaoli, then coach of the Club Universidad de Chile. With Sampaoli as coach, the Chilean team qualified to the 2014 FIFA World Cup and won its first Copa América in 2015. In late 2014 he assumed for a new term as president of ANFP, that began in January 2015. On 24 October 2014 he was appointed president of Competitions of CONMEBOL. In November 2015, he resigned the presidency of the ANFP for being involved on the 2015 FIFA corruption case, assuming Jaime Baeza as interim president. Then he traveled to United States for pleading guilty to charges of racketeering and wire fraudconspiracy.
Popular culture
Sergio Jadue's career and his role in the 2015 FIFA corruption case are the subject of the Prime Videooriginal seriesEl Presidente, a sports drama which premiered in June 2020. Colombian actor Andrés Parra portrays Jadue in the series.