Runet


Runet, a portmanteau of ru and net/network, is the Russian-language community on the Internet and websites. The term Runet was coined in Israel in the spring of 1997 by an Israeli resident and Russian-language speaker from Baku, Azerbaijan, blogger Raffi Aslanbekov also known in Russia as Great Uncle, an author of the online column Great Uncle's Thoughts. Runet was popularized by early Internet users and was included in several dictionaries, including the spelling dictionary of the Russian Academy of Sciences, edited by V. V. Lopatin in 2001.
For ordinary users, the term Runet means that the content of websites is available for Russian users without foreign language skills, or that online shops have an office in Russia, so the term is related to practical usage for end users. Being on the Runet gives a company some advantage, as many local IT-companies are more successful than foreign services on the Russian market. The term can describe the situation of the 1990s to the early 2000s; foreign companies didn't want to operate in the Russian market and localize their products, so Russia-based start-ups were more attractive to Russian speaking users. Nowadays, some Russian users are not interested in usage of such services as Facebook or Google Maps because local services have more Russia-specific features and local community, though many international websites have very high quality Russian localization and Google search has had full support of Russian morphology for about 10 years. These situations are more or less applicable to most of post-Soviet states and these states are using the Internet in Russian language and forming a common lingua franca community like English on the Internet.
The term has been used by media, journalists and politicians on several occasions. Runet is not completely synonymous with the Internet in Russia nor Internet sites in Russian, not even with the set of sites in the.ru TLD, but more accurately refers to the sphere of Internet sites predominantly visited by Russian-speaking users, which form a part of contemporary Russian culture. Many officials of the Russian government actively use this term as a synonym for Internet in the territory of Russia, i.e. for Internet infrastructure, which is subject to Russian law, but the Russian online community doesn't support this use of the term as millions of users use the Russian language on the Internet while living outside Russia; Russian is spoken in large parts of eastern Europe that do not fall under Russian territory. Some Russian officials automatically believe that the Russian Wikipedia is based in Russia as a business entity and try to control the content of the website or establish a Russia-based clone of Wikipedia.
The country domain .ru in Russian phonology does not sound like the first syllable of the country's name, since "Russia" in Russian is called "Rossiya", with an O. The pronunciation of the word Runet is closer to the pronunciation of "Russian language" - russky yazyk instead of Rossiya .

Historical overview

Historically the term Runet has been described in several ways.
's Berkman Center conducts regular researches of Internet in Russia, and, in particular, has papers named "Mapping RuNet Politics and Mobilization" and "RuNet Echo". The prominent Public Opinion Foundation regular Internet measurements are titled Runet.fom.ru. There are Russian internet-reviewing newspapers called TheRunet, Runetologia and others.