Play the Game is an international initiative and conference under the auspices of the Danish Institute for Sports Studies which aims to strengthen sport's ethical foundation and promote democracy, transparency and freedom of expression in sport. "Play the Game" is both the name given to the organisation and its biennial conferences. It has been described as a "watchdog that values integrity in both sport and the journalists that cover it". Play the Game is headquartered in the Danish city ofAarhus and is supported by yearly grants from the Danish Ministry of Culture through the Danish Institute for Sports Studies.
Origins
The initiative was founded in 1997, when the Danish Gymnastics and Sports Associations celebrated the centenary of its sports political weekly magazine, Ungdom & Idræt. To mark the event, DGI hosted an international media seminar on sports politics, called "Sport, Media and Civil Society" at its headquarters in Vingsted. The conference resulted in the formation of the Sports Intelligence Unit, an international network of journalists, sportsmen and women and sports administrators which was dissolved in 2004 as Play the Game was established as an independent institution with the backing of all major domestic sports organisations and the Danish Ministry of Culture. The institution came into being at a time when the extent of corruption and doping in sport, especially professional cycling, was becoming increasingly apparent, and doping, corruption and match-fixing remain some of its core themes.
In January 2011, Play the Game merged with the Danish Institute for Sports Studies, an independent institution set up by the Danish Ministry of Culture. Play the Game's International Director is Jens Sejer Andersen, while the Director of the institute is Henrik H. Brandt.
Conferences
Including the initial seminar, Play the Game has held seven international conferences, most recently in Aarhus, Denmark, in October 2013. Other conferences include Copenhagen in 2000, 2002 and 2005, Reykjavik, Iceland, in 2007, Coventry, UK, in 2009 and Cologne, Germany, in 2011. Conferences cover a wide range of themes. Issues covered include corruption and ethics in sport, sports management, sports journalism, and sports participation. They aim to strengthen the basic ethical values of sport by encouraging stakeholders in sport to engage in open and unrestricted debate on sports challenges and their possible solutions. Each conference has hosted over 100 speakers. Previous speakers have included British investigative journalist and author Andrew Jennings, former World Anti Doping Association President and present IOC member Richard W Pound, Italian anti-doping expert Alessandro Donati, Guardian journalist David Conn, three-time Tour de France winner Greg LeMond, Canadian authorDeclan Hill, former Newcastle United goalkeeper Shaka Hislop, and President of the Union Cycliste InternationalePat McQuaid.
The Play the Game Award is a prize awarded by Play the Game to a person or persons who have shown "remarkable personal courage and commitment to creating a better sports community". It has been awarded since 2002. Its first recipient was Canadian investigative journalist Laura Robinson. Other recipients include Argentinian volleyball whisteblower Mario Goijman, Italian anti-doping fighter Alessandro Donati and Canadian journalist and author Declan Hill. Two investigative journalists, Britain's Andrew Jennings and Germany's Jens Weinreich, shared the award in 2011.