Al Bunetta was a talent manager with Paul Anka's management company CMA, working with artists such as Bette Midler, Al Green, and The Manhattan Transfer. When Anka signed John Prine and Steve Goodman to management contracts in 1971, Bunetta became the manager for both of them. In 1980, Prine finished his recording contract with Asylum and moved to Nashville. Rather than sign with another major label, he decided to start one of his own, and was joined by Bunetta and associate Dan Einstein. The new Oh Boy label's first release was a red vinyl Christmas single with Prine singing "I Saw Mommy Kissing Santa Claus" on the A-side and "Silver Bells" on the B-side. The first full-length release was Prine's Aimless Love in 1984. Around 1989, Sony offered to buy Oh Boy Records, but Prine decided to keep the label independent and turned down the offer.
Recent projects
In 2000, the label began reissuing a series of classic country music artists titled Oh Boy Classics Presents... These are remastered versions of the original recordings. The first three artists in this series were Roger Miller, Willie Nelson, and Merle Haggard. In 2007, Oh Boy released Standard Songs for Average People, an album of classic country duets by Prine and bluegrass singer Mac Wiseman. In February of 2010, singer-songwriter Dan Reeder released his album This New Century, using instruments he made himself. The release of a new Prine live album in 2010, In Person & On Stage, was followed by Broken Hearts & Dirty Windows, a tribute album of Prine songs performed by artists such as Sara Watkins and Old Crow Medicine Show. Both of these 2010 releases debuted at number one on the Billboard Folk Album charts. In April 2018, John Prine released Tree of Forgiveness produced by Dave Cobb. This was Prine's first album of original works in 13 years. Guest artists on the album include Brandi Carlile, Jason Isbell, Amanda Shires, and Dan Auerbach.. In 2019, the label signed singer-songwriter Kelsey Waldon. The female outlaw country singer is Oh Boy's first artist signing in 15 years.. In December of 2019, Oh Boy Records signed Sacramento, California-based indie folk-singer Tré Burt. Burt was introduced to the label by Jody Whelan, who had discovered the folk singer's album Caught It from the Rye. In June of 2020, Oh Boy Records signed Ohio-based country singer Arlo McKinley, marking him as the last signee by John Prine.