New Roc City, also known as New Rochelle Center, is an entertainment, retail and residential complex in the Downtown section of the city of New Rochelle in Westchester County, New York. It is located at 33 LeCount Place, between Main Street North and Main Street South. The center was built on the site of the former New Rochelle Mall which closed in 1992.
History
Unable to attract a new anchor once Macy's had left, the New Rochelle Mall shut down in 1995, creating a chasm in the city's center. New Roc City which opened in the summer of 1999, was developed as the centerpiece of the efforts to revitalize the downtown business area of New Rochelle. The project cost $190 million and featured a 19-screen movie theater, Westchester County's first IMAX theater, a health club, an ice rink, restaurants, shopping centers and an indoor amusement park. New Roc began a major conversion into a retail-based complex beginning in May 2008. It was rumored that the new retail stores to occupy New Roc would be Target and Kohl's. Best Buy, for a while, was also rumored to be another planned store. The space is currently occupied by Planet Fitness. New Roc now houses Monroe College's Athletic Complex and student cafeteria.
Design
The core and shell architecture for New Roc City was designed by the White Plains, New York-based architecture firm Peg Park LLC. PEG Park was also the architect of record for this project. Design for the exterior facades and the interiors of arcade was done by Haverson Architecture & Design from Greenwich, Connecticut. At the request of the developer Louis Capelli, the facades were designed to resemble classic New York City buildings. Originally, what is now the Speedway was a second ice skating rink themed to look like Central Park. When viewed from this rink, the second and third floors were given faux detailing to mimic the riveted steel construction seen at Grand Central Station. The third floor arcades were themed to look like NYC rooftops. Murals depicting the surrounding NYC skyline surround the whole third floor. Faux brick and stone parapet walls along with dramatic lighting enhance the rooftop effect. Atop New Roc City, in the center of the arcade, is an amusement ride called the Space Shot. It is a 185' tall 8'x 8' wide tower with 12 seats on a roller assembly attached to the outside of the tower. The ride is powered by hydraulic pistons and shoots riders to the top of the tower in less than 3 seconds, offering a stomach churning thrill, as well as brief views of the Long Island Sound and the surrounding areas. The complex also contains a Regal Cinemas multiplex and IMAX theater, bowling alley, 25-table billiards hall, electric go-kart track, a glow in the darkminiature golf course, an arcade with over 300 games and rides, a Marriott Residence Inn, a fitness center, EastWest Karate Jujitsu, an ice cream cafe, and a Modell's store. 'The Lofts at New Roc' apartment complex is also attached to the main complex structure. In 2019, the city had approved proposals to replace the Stop & Shop Supermarket for an Audi car dealership expected to open sometime in 2021. On February 28, 2020, the Stop and Shop supermarket had closed for business.
Anchors
Residence Inn by Marriott - 125 suite hotel
Regal Cinemas, Inc. and IMAX Theater
Restaurants
Applebee's Neighborhood Grill & Bar
Buffalo Wild Wings
Burger King
Residences
The Lofts at New Roc - rental building with 100 loft style apartments