MusicMagpie


musicMagpie is a British online retailer buying and selling refurbished electronics and second-hand computer games, consoles, books, films and music.

History

musicMagpie was founded in Stockport in 2007 by Steve Oliver and Walter Gleeson, both with previous experience of the music industry. The company was originally based in Oliver's garage, buying only CDs.
As of February 2017, it had 1000 employees, and has received 5 million ratings on eBay, becoming the most popular seller on that platform.
In 2018 the company had sold an estimated £125 million of used goods, mainly through Amazon and eBay.

Business model

Prices are determined through an algorithm that accounts for an item's popularity and its price on competitors' websites. Due to its low prices for items such as CDs, the service is often used by individuals selling in bulk.
Customers can enter an items’ barcode or its name into musicMagpie's website to receive an instant quotation. Customers can then send their goods to the company for free through various methods.
Once the goods are received, if they meet quality requirements, the seller is paid.
The principle behind its purchase and sale algorithm is to keep a minimum stock in the company's warehouse, and continuously buying and selling the same item while listing it on multiple platforms.
Depending on an artist's new release, advertisements and other relevant factors, the company tends to increase the stock if expecting to get bigger sales of a specific product.
DVDs are typically purchased for 1 penny and books for 20 pence, and then resold for an average of 1.00 or 2.00 pounds.
Customers can purchase used items through a separate part of the website.

Poundland deal

The company also has a deal with UK budget retailer Poundland, where it supplies them with used CDs, DVDs and Blu-Rays, which are sold for one pound as part of Poundland's Replay range.