Merci Maman


'Merci Maman' is a company that creates personalised jewellery, founded in London in 2007 by French entrepreneur, Béatrice de Montille. In 2014 the Duchess of Cambridge Kate Middleton was seen wearing one of the brand's necklaces. In 2017, Merci Maman received the Queen's Award for Enterprise in the International Trade category, at a ceremony at Buckingham Palace.
Today the brand has workshops in England, France and Germany, and also sells its products in Spain and Italy, in addition to its e-commerce activity.

History

Merci Maman offers a wide range of jewellery. The brand primarily targets mothers, young mothers but also mothers with older children as well as grandmothers, women in general, children and men. The unique selling point of the brand is their personalised jewellery because it is hand engraved using the French cursive style.
In 2010, the brand was selected to sell its products on the notonthehighstreet.com platform.
In April 2014, the Duchess of Cambridge Kate Middleton was spotted and photographed in London wearing a Merci Maman necklace given as a gift by her sister Pippa Middleton to celebrate the birth of her son Prince George of Cambridge, which generated a very strong interest on social networks. The necklace has since been renamed "The Duchess Necklace". The company now includes Zara Tindall, Carla Bruni, and other famous customers.
In 2015, Merci Maman products were added to John Lewis' catalogue. In 2016, Merci Maman opened an office in Paris to develop the French market.

Awards and trophies

In 2017, Queen Elizabeth II welcomed Béatrice de Montille and her husband Arnaud, also co-founder of the company, to Buckingham Palace for the Queen's Award for Enterprise ceremony, awarded to Merci Maman to distinguish the growth of the company abroad.