Magical × Heroine Magimajo Pures is a Japanese tokusatsu TV drama series that began airing on April 1, 2018 until March 24, 2019. It is the second installment of the Girls × Heroine! Series produced by Takara Tomy and OLM, Inc. with the assistance of Shogakukan and EXPG Studio, following the success of Idol × Warrior Miracle Tunes! The show is aimed at a female demographic between the ages of 2 to 6. The series is directed by Takashi Miike and stars Yuki Miyoshi, Momoka Sumitani, Misaki Tsuruya, Youka Ogawa, and Kurea Masuda. The plot is centered on the Magimajo Pures, a group of middle school girls who transform into Magical Heroines to protect people's dreams from the Nuisance World. The show also launched a brief singing career for the main cast, who are holding music activities as the Japanese idolgirl group Magical² to promote the show. Following the show's end in 2019, it was succeeded by Secret × Heroine Phantomirage!
Plot
In an attempt to conquer the world, the Nuisance World has stolen the magical gemstones called Majoka Jewels and have corrupted each into a dark-possessed crystal, an Akirame Stone, which interferes with people's dreams and turns them into a dark, villainous Akiramest. Momoka, an ordinary middle school student, is summoned by Mokonyan, a fairy from the Magical World, to join Magical Heroines Rin and Mitsuki and stop the Nuisance World. Together, as Magimajo Pures, they purelize the Akiramests back into Majoka Jewels with magic.
Characters
MagimajoPures
The main characters are first-year middle school students who transform into group of magical girls, Magimajo Pures using a Majoka Porte and their own Majoka Jewels. Each girl is given a magic wand called a Majoka Lumina and using different Majoka Jewels would allow them to cast spells that they can use with Majoka Porte to defeat their enemies. As the series goes on, their Majoka Jewels upgraded into a Royal Jewels, allow them to transform into Royal Mode. Originally starting with Momoka, Rin and Mitsuki they are joined by a now-purified Shiori and later by Yuria. ;Momoka Aino ;Rin Shirayuki ;Mitsuki Hanamori ;Shiori Hoshina ;Yuria Nijiiro
Magical World
;Tiara ;Mokonyan ;Lalanyan
Jama World
The residents of Jama World are the antagonists of the series who take away peoples' dreams while turning them into Akiramests, converting their Purella Energy into negativity-inducing Jakura Energy. ;Jama Baron ;Jamahiko ;Gran Ma
Jamajama-dan
The Jamajama-dan are three Deluxe Akiramests who turn others into Akiramests with the Akirame Stones. ;Muritaro ;Mudako ;Damenojo
Following Idol × Warrior Miracle Tunes!, Magimajo Pures! is the second installment of the Girls × Heroine series directed by Takashi Miike. The title was trademarked on November 21, 2017. The cast members were chosen from TV Drama Girls Audition in the summer of 2017. The series' name and cast members Yuki Miyoshi, Momoka Sumitani, and Misaki Tsuruya, were first announced on during the show's debut showcase on January 30, 2018. Youka Ogawa was later announced as a cast member in June 2018, while Kurea Masuda was revealed as the final cast member on August 25, 2018. The dances are choreographed by EXPG Studio. Prior to being cast, Momoka Sumitani, Youka Ogawa, and Kurea Masuda were part of EXPG Studio's female U-14 trainee group, Kizzy. A toy line was produced by Takara Tomy, featuring magical items, accessories, and costumes from the show. The show was advertised with the catchphrase, "Open the Majoka World! Purelize with sparkling magic!!" During the show's run, Yuki Miyoshi, Momoka Sumitani, Misaki Tsuruya, Youka Ogawa, and Kurea Masuda performed as their characters at events and released music under the name Magical². The first opening theme song, "Ai ni Tsuite", was first performed at Miracle²'s final concert tour in March 2018. Along with performing songs featured in the show, Magical² also performed "Fure Fure", the theme song for Alvark Tokyo for their 2018-2019 basketball season.
Episodes
Magical × Heroine Magimajo Pures! was broadcast weekly from April 1, 2018 on TV Tokyo at 9:00 AM and BS TV Tokyo at 10:00 AM. Episodes were also uploaded onto Takara Tomy's YouTube channel one week after its original broadcast date, with each new episode available worldwide for up to one week. Episodes were also screened with English subtitles under the name Magical × Heroine Magimajo Pures! at Chara Expo USA 2018. Asaka Uchida, Suzuka Adachi, Yuzuha Oda, Rina Usukura, and Mio Nishiyama reprised their roles from Idol × Warrior Miracle Tunes! in episode 6. Sasuke Ohtsuru and Takumi also reprised their roles from Idol × Warrior Miracle Tunes! in episode 16.
No.
Title
Director
Writer
Original air date
Media
Discography
Studio albums
Extended plays
Singles
Promotional singles
Manga
Magic × Warrior Magimajo Pures!: Magical na Mainichi is illustrated by Yuuki Harami and ran in Pucchigumi starting from the May 2018 issue.
Other media
Momoka's Magical Heroine outfit was made available in the gameKiratto Pri Chan for the characters Mirai, Emo and Rinka through a card exclusively released in Pucchigumi on December 27, 2018.
