The company was established in August 1997, and GKB would make its first acquisition of radio stations in December of that year with the purchase of stations in its home base of Beaver Dam as well as in Columbus, Wisconsin. As time passed, GKB would also eventually purchase stations in Milwaukee, Wisconsin; Madison, Wisconsin; Cleveland, Ohio; and West Palm Beach, Florida, with the majority of these stations having a sports radio format with an ESPN Radio affiliation. In 2006, GKB opened an interior design/furniture store in Milwaukee called The Home Market, and would later open a second location in Madison, Wisconsin. In 2011, GKB began to purchase residential properties near Lambeau Field in Green Bay, Wisconsin. The buildings were collectively branded as the "Tundra Trio", and were renovated as upscale properties that can be rented for events. In 2013, GKB station WKNR ESPN 850 in Cleveland became the AM flagship station for the Cleveland Browns. In 2012, GKB further branched out into the field of retail, opening the first of what is currently a chain of three Verizon Wireless stores in Wisconsin, and one in New York City. In January 2014, to reflect the company's brand extension, GKB officially changed its name from Good Karma Broadcasting to its current name of Good Karma Brands. On July 17, 2014, it was reported that GKB had purchased a minority ownership stake in the Milwaukee Bucks of the National Basketball Association. On July 27, 2018, GKB announced it had reached a deal to acquire WTMJ and WKTI in Milwaukee from the E. W. Scripps Company. The company had acquired the stations through its purchase of Journal Communications, but had later chosen to exit the radio business. WKTI would flip to ESPN Radio. On August 28, 2019, it was announced by ESPN Radio that day-to-day management of Chicago's WMVP would move from direct purview by ESPN to a management agreement with Good Karma Brands. The current general manager, Jim Pastor, will retire at the end of the year, with Good Karma expected to begin operating the station on September 29, 2019 under a lease with Disney. No changes to personnel and facilities in the near future are currently expected under the lease agreement.
