Enlighten Canberra
Enlighten Canberra is an outdoor annual art and cultural festival held in Canberra, Australia featuring illuminating light installations and projections, performances from local and interstate musicians, dining and film events.
The festival is an Australian Capital Territory Government initiative held annually in early March, encouraging people to "See Canberra in a whole new light." The centrepiece of Enlighten Canberra is the illuminating of Canberra's cultural institutions after dark, including Old Parliament House, Parliament House and the National Gallery of Australia as well as the National Portrait Gallery and Questacon. There is also live music, film screenings and after-hours tours.
Since its inception, Enlighten has become increasingly popular, attracting 115,000 visitors in 2013 and 131,500 in 2014. Attendance rose again in 2015, to 287,874 visitors.
History of the event
2008–11: Lead-up to the first Enlighten
In 2008 ACT Labor made an election promise to deliver a new autumn event for Canberra, Australia—this was the beginnings of Enlighten Canberra. In December 2010, Australian Capital Territory Minister for Tourism, Sport and Recreation Andrew Barr, announced the ACT Government Enlighten would be a major annual event, commencing in March 2011. He said national attractions that would participate with lit facades after dark included the National Gallery of Australia, Parliament House and Old Parliament House. Ticketed events were also announced, including headline international acts in concert.2011: The first Enlighten
In its first year, along with other events, Enlighten hosted rock band INXS, jazz guitarist George Benson, and world-music supergroup Afro Celt Sound System. To help promote Enlighten, INXS arrived in Canberra in a helicopter, landing on the lawns of Old Parliament House two weeks before their concert appearance. INXS band member Kirk Pengilly told reporters that the show planned for Enlighten 2011 was "probably the biggest production that we've put on at any show in Australia." As part of the festival, cultural institutions in the Parliamentary triangle were illuminated after dark, including Old Parliament House, Parliament House and the National Gallery of Australia.Despite the big-ticket performances and media stunts, the inaugural festival cost $2.4 million, and there was poor community interest, with just 8600 visitors. The first Enlighten did however attract 2400 visitors from interstate or overseas who came to Canberra specifically for Enlighten or extended their stay because of it.
The slogan for Enlighten, announced in December 2010, is "See Canberra in a whole new light"
2012: Enlighten made a part of the Canberra Festival
In its second year, Enlighten was made a part of the Canberra Festival. The merging of the festivals was met with criticism from the Canberra branch of the Liberal Party of Australia, with Canberra Liberal Brendan Smyth describing the Labor Government's attempt to create a new festival as "embarrassing".The Enlighten entertainment lineup featured in the 2012 event was scaled back significantly from the 2011 event to instead feature local Canberra artists including Owen Campbell. Of the nearly 100 artists contracted to perform in the 2012 festival, 53 per cent were local artists, paid 11.5 per cent of the Enlighten programming budget that year. In 2012 Questacon and the National Portrait Gallery became canvasses for projection for the first time—they had not been lit in the 2011 Enlighten festival.
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2013–14: the spiegeltent joins Enlighten
In 2013, along with the large-scale building illuminations featured in the previous two events, Enlighten hosted a spiegeltent for the first time. The tent put on dozens of shows featuring comics, acrobats and musicians. The festival also included Canberra's first Dîner en Blanc, a pop-up picnic in which all guests dress in white and bring their own food, table, table-setting and chair. More than 700 people attended the picnic, the third Dîner en Blanc to be held in Australia. Dîner en Blanc was repeated in 2014, with over 800 people attending, but the dinner was not included as part of Enlighten 2015. Film screenings and after hours tours were also offered, and American soul singer Charles Bradley performed as part of the 2014 festival.2015–16: Enlighten debuts the Night Noodle Markets in Canberra
In November 2014, the ACT Government announced the Night Noodle Markets would be coming to Canberra during the Enlighten Festival in 2015. The Night Noodle Markets feature Asian-themed street-food vendors. ACT Tourism Minister Andrew Barr told media that Canberra's Night Noodle Markets were expected to host up to 25 hawker style food stalls, and that the ACT Government had committed $200,000 to bring the 2015 noodle markets to the city. Around 156,000 peoples visited the inaugural Enlighten Night Noodle Markets—of whom 24,000 visited on the opening night, far exceeding expectations.In 2016, alongside the Night Noodle Markets, Enlighten featured an installation by Amanda Parer of five illuminated white rabbits standing at. Parer described the rabbits as metaphors for the mismanagement of the environment. Free concerts held over the consecutive weekends featured indie rock Australian band Augie March and American alternative country musical group Calexico.
Ahead of the 2016 ACT election the Labor party committed to spend $3.72 million to continue Enlighten in 2017, 2018 and 2019.
Criticism
Enlighten has come under severe criticism in the Australian media for not paying professional artists for their work and labor producing installations and artworks. For the 2020 festival the EOI proposal request published on Artshub and Visabel suggests four remuneration options to artists, three of which indicate artists should fully self-fund, partially self-fund or find sponsorship for exhibition of their own work. One indicates that the festival will pay for some projects but stresses a very limited budget for artworks.Projections
For its first six years, the large-scale projections for Enlighten were coordinated by Electric Canvas. Electric Canvas's managing director Peter Milne has also worked on the 2000 Sydney Olympic Games and the 2006 Melbourne Commonwealth Games.Budget, attendance and visitor expenditure
Since its inception, Enlighten has become increasingly popular, attracting 115,000 visitors in 2013 and 131,500 in 2014. Attendance rose again in 2015, to 287,874 visitors.| Year | Dates | Attendance | Event budget | Visitor direct expenditure | References |
| 2011 | 11, 12, 18 and 19 March | 8,600 | $1,500,000 | $600,000 | |
| 2012 | 2, 3, 9 and 10 March | 30,000 | $1,248,000 | $300,000 | |
| 2013 | 1 to 9 March | 115,000 | $1,100,000 | $650,000 | |
| 2014 | 28 February to 8 March | 131,556 | $1,200,000 | $2,300,000 | |
| 2015 | 27 February to 7 March | 287,874 | $1,300,000 | $3,350,000 | |
| 2016 | 4 to 12 March | ||||
| 2017 | 3 to 12 March | ||||
| 2018 | 2 to 18 March | ||||
| 2019 | 1 to 11 March |