In May 2018, Colombian singer J Balvin released his fifth studio albumVibras. The album included a collaboration with Rosalía called "Brillo", which reached the 19th position on the Spanish singles chart. In September 2018, Rosalía stayed a couple days in Miami due to her performance at the Ziff Ballet Opera House to celebrate her five Latin Grammy nominations. The singer told at a press-conference in Argentina that the song was born there. At the end of 2018, Rosalía began to work on her third studio album, which is set to be released by the end of 2019. By that time, she also began to announce the first dates of her debut world tour named El Mal Querer Tour. In December 2018, a snippet of the music video was posted by Balvin's team on their Instagram stories; the videos were deleted almost instantly. In March 2019, rumors began circulating about Rosalía performing new released song on her tour. Those rumors were confirmed by Rosalía herself when she finally announced the song's release on 27 March 2019 through a social media post. As well as Rosalía and J Balvin, the songwriters are Mariachi Budda, Frank Dukes, Teo Halm, Alejandro Ramírez and El Guincho.
Critical reception
After its release, the song was received well by critics. Pitchfork named Rosalía's new single "a lighthearted mix of boastful tropes meant to be playful. It's a high-flying trifle of a song whose video and title show both artists at the top of their game". Rolling Stone had this to say about the song: "it's a modern take in reference to Spanish flamenco songs inspired by Afro-Caribbean sounds; ever the champion of cross-cultural experimentation, Rosalía has ultimately described it as her personal homage to classic reggaeton."
Accolades
Commercial performance
Within 24 hours on streaming platforms, the song received 201,000 Spotify streams in Spain, beating Aitana's "Teléfono" as the most-streamed female song in a single day in Spotify Spain. After a week, the song had been streamed over 15 million times of which 4.71M came from Spain. This set the record for the most streamed song in Spain in only a week. Its music video received over 22 million views in that time. The song debuted number one in Spain, being Rosalía's second number one there after "Di mi nombre". "Con altura" topped the Argentina Hot 100 chart in July 2019.
Music video
Rosalía shared a preview of the music video on 27 March 2019. The video itself premiered on 28 March 2019 on the singer's YouTube channel. The video features the Spanish singers, "Las Ocho Rosas" and J Balvin inside a plane while dancing to the song and piloting the plane. The music video was directed by Director X, being the first time they collaborate. In the third week of June 2019, the video became the most-viewed in a single week, with more than 19 million views in 7 days. A week later, the music video had been viewed more than 500 million times. Since July 9, it is the most-viewed music video by a female artist of 2019. That record was previously held by Ariana Grande's "7 Rings". As of July 2020, the song's music video has over 1.5 billion views on YouTube.
