Alvar Lidell Tord Alvar Quan Lidell MBE was a BBC radio announcer and newsreader . During the Second World War his distinctive voice became synonymous with the reading of news.Early life Lidell was born in Wimbledon Park , Surrey , to Swedish parents. His father John Adrian Lidell was a timber importer; his mother was Gertrud Lidell. Lidell attended King's College School, Wimbledon and Exeter College, Oxford . As a boy, he studied piano , piccolo , cello and singing , and was a noted actor at Oxford.After some brief teaching and singing jobs, he joined BBC Birmingham as chief announcer, transferring to London after a year. He became deputy chief announcer in 1937, and the following year married Nancy Margaret Corfield, a lawyer’s daughter. He made some historic broadcasts, including the announcement of Edward VIII’s abdication . On 3 September 1939 he read the ultimatum to Germany from 10 Downing Street then, at 11 a .m. introduced Neville Chamberlain who told the nation that it was at war with Germany. It was during the Second World War that the BBC named its previously anonymous announcers and newsreaders - to distinguish them from enemy propagandists . During the war , "Here is the news, and this is Alvar Lidell reading it" became an inadvertent catchphrase . Announcing the British victory at El Alamein , he said "Here is the news, and cracking good news it is too!" In 1943 he served with the RAF as an intelligence officer , but returned to the BBC a year later. In 1946 he was appointed chief announcer on the new BBC Third Programme , where he remained for six years, maintaining the highest standards, particularly over pronunciation and phrasing. In 1952 the BBC’s news service was reorganised, and he returned as a newsreader, even doing a little television work. He was appointed an MBE in 1964 and retired in 1969. In 1979 he published an article about the deteriorating standards of speech at the BBC in The Listener - the BBC immediately set up a panel of experts to report on the matter. Lidell also worked as a narrator , and recorded over 237 volumes for Books for the Blind , including long works such as Anna Karenina . As a baritone , he gave recitals and recorded with Gerald Moore at the piano. In 1970 Lidell was heard as narrator on the Apple Records recording of The Whale by composer John Tavener . Recordings of Lidell's news bulletins have been included in many films set in Britain during the Second World War, such as the movie Battle of Britain . In later life he lived for a time at Little Knighton , Worcestershire, England . He died at Northwood, Middlesex , aged 72.
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